Website analysis - The Hollywood Reporter

• In the top left corner, the website title ‘the Hollywood reporter’ uses the same font as what is used on the covers for their print products. The title is white and in a red box, this colour scheme is commonly used across the covers for the masthead however it is not always used, this helps the website and print products look similar and the brand to be recognisable.
• On the home page there is a selection of different stories, some of these have accompanying images which makes them stand out from the rest. Images also help to help the audience find what they are looking for as they could recognise certain characters from a film, for example.
• The website doesn’t use a lot of colour, the background is white, and the text is black. However, there is some text in blue, these show what category a story belongs to such as politics, movies, tv, etc. this makes it easier for the audience to distinguish what they are/are not interested in.
• After the selection of featured stories there is a link to the most recent episode of the magazine, accompanied by a picture of the cover. There is also a link to subscribe to the magazine making it easy to access for the audience.
• There are then multiple sections on different topics, for example; movies, movie reviews, tv, tv reviews, tech, awards and business. Separating stories into different areas like this makes it easier to find what you’re looking for which would make the audience more likely to visit the website as it is easy to navigate. These categories are also used across the bar at the top, clicking them takes you to a page where all the stories from those categories are listed.
• Right at the bottom there is links to the social media pages and contact details making it easy to contact the company. Their twitter page has 3 Million followers, their facebook has 2.4 Million likes and their Instagram has 1.6 Million followers.